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Whatever you're dreaming of, big or small


Voted UK's Best Personal Loan Provider for the last 11 years running

Low rate loans from

6.5 % APR

Representative on £7,500 to £25,000

Representative on £7,500 to £25,000

We lend customers over £2 billion a year

As one of the UK's leading lenders, Novuna Personal Finance (formerly Hitachi Personal Finance) have made millions of dreams happen. Our low interest personal loans of £1,000 to £35,000 are designed around you, with an online application that makes everything quick and easy.

Because of this we’ve been named The UK’s Best Personal Loan Provider by YourMoney.com, for the last 11 years.

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A loan of £7,500 over 5 years: rate of interest 6.5% (fixed), 6.5% APR Representative, monthly repayment of £146.09, total repayment of £8765.40. Remember, the rate you are offered may vary due to personal circumstances and loan amount, the majority of our customers receive the advertised rate. However, if you complete an application directly via the Novuna Personal Finance website and are given a higher APR, we guarantee that you'll never pay more than £244.09 per month with our maximum 34.9% APR Representative when you borrow £7,500 over 5 years*. The maximum APR you could be offered when you borrow other loan values is 36.4%*. All loans are subject to status. *Only for applications carried out directly via the Novuna Personal Finance website.

How much are people borrowing from Novuna?

Over the last 6 months we've asked all our customers what they were borrowing money for and here's the results. So whatever it is you're dreaming of, big or small, our loans of £1,000 to £35,000 are helping thousands make their important thing happen.

Average loan figures valid as of 31/07/24.

Make your important thing happen

Feefo Platinum Trusted Service 2025

We are proud to be an official Feefo Platinum Trusted Service for 2025. Read all reviews

Voted Best Personal Loan Provider 2025

Named The UK’s Best Personal Loan Provider by YourMoney.com, for 11 years.

We won Best Personal Loans Lender at The Personal Finance Awards yet again.

We can approve your loan application instantly

It takes just a few minutes to apply for a loan with us, and unlike with other lenders you won't be left wondering. Our system can offer instant decisions and we're 100% paperless too, meaning we could start processing your payment today.

Get it sooner with Novuna

Whatever the project or purchase, we have the perfect loan option for you.

Personal Loans

Need a low-rate personal loan? You could borrow between £1,000 and £35,000 over 2 to 7 years.

Unsecured personal loans >

Car Loans

With our car finance, funds could be in your bank within 2 days (excluding weekends and Bank Holidays).

About our car finance >

Home Improvement Loans

Looking to turn your house into a dream home? Our low interest home improvement loans could help.

Convert, extend or improve >

Small Loans

A small loan that’s big on value. Borrow £5,000 to £7,499, with one of the best rates on the market.

What is a small loan? >


What makes us the best personal loan lender?

Our approach to lending has always been, and always will be, personal. We’ve helped over 5 million businesses and individuals across the UK, but we know that every customer is different. With us, you can take out a small loan from £1,000, or for bigger projects you can borrow up to £35,000, with some of the most competitive rates on the market. Once your first payment has been made, you'll even be able to choose the day that the rest of your monthly payments go out.

You might be looking for a £5,000 loan to top-up your wedding funds, £10,000 to help renovate your home, or £25,000 for a brand new car. Whatever your goal is, we’ll have a tailor-made low APR personal loan to help you get there.

We know that when you’re looking for an online loan, you want more than great rates; you want a great reputation for service too. Our customer satisfaction score is consistently 98% or higher, so you can count on a first-rate experience from application to approval.

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Our simple online application takes minutes to complete, gives you a decision in minutes and you could have the money in your account within 48 hours (excluding weekends and Bank Holidays).

Once approved, you can manage everything in one place with your online account, giving you complete control of your loan. However, if you need a bit of extra help or you’d prefer to speak to someone, you can always give our friendly UK-based Customer Service Team a call.

We don't charge any upfront fees or hidden costs, either. And it's easy to make overpayments or settle early if you decide you want to pay back your loan earlier than planned. 

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We specialise in low interest personal loans, with highly competitive rates starting from just 6.5% APR Representative (£7,500-£25,000) and amounts from £1,000 to £35,000. To calculate estimated loan repayments, visit our loan calculator page. 

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We strive to deliver a great customer experience and to provide some of the most competitive low APR loan rates on the market. We take pride in what we do. That’s why our personal loans are consistently recognised for excellence by our customers and industry peers.

We’ve been voted the UK’s Best Loan Provider in the YourMoney.com Awards for the last 11 years running. Now in their 27th year, these awards are the longest standing in the industry and the result of a rigorous judging process based on competitiveness of price and structure.

With an average customer satisfaction score of 4.9/5 stars or higher for more than 7 years running, we’ve also achieved the high standard required to win the Feefo Platinum Trusted Service Provider Award. 

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Ready to apply for your personal loan? Start your application now and discover the benefits of borrowing with us.

  • Personal approach: Our loans are tailored to your needs. Choose the length of the agreement and the day your payments go out.
  • Simple process: Our straightforward online loan application takes minutes to complete and gives you an instant decision.
  • Low interest rates: We offer some of the best rates available on the market, from 6.5% APR Representative (£7,500 to £25,000)
  • Award-winning service: We’re proud to be the winner of the Best Direct Personal Loan Provider Award from YourMoney.com in 2023.
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Here is our list of criteria you must meet to apply for a Novuna Personal Finance Loan;

  • You need to be aged 21 or over
  • You must have a bank or building society account
  • You must be a permanent UK resident (and have been living in the UK for at least 3 years)
  • You need to be in permanent paid employment, self-employed or retired with a pension
  • You must have an income greater than £10,000
  • You must have a good credit history

It will also be helpful if you have the following information to hand when applying for a loan;

  • Annual income
  • Employment details
  • Bank account details
  • Last 3 years address history
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Customer experience rating

Customer satisfaction is vital to our success, which is why we’re the only provider to give full visibility of our reviews, updated in real-time, 24 hours a day. Read all reviews

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